Blog

Elevate Your Game Day Style with WYR Clothing March Madness is more than just a basketball tournament—it's an American tradition that brings together fans from coast to coast. At WYR CLOTHING, we’re embracing the spirit of the season with our NCAA Collegiate Collection—a line that blends classic collegiate style with a modern, refined twist, perfect for those who value quality and subtle yet distinctive design. The Legacy of March Madness Every year, March Madness ignites passion and excitement across the nation. The tournament isn’t simply about basketball—it’s about celebrating the unexpected, cheering for underdogs, and witnessing moments that become part...

Since 1944, Smokey Bear has been the iconic protector of America's forests, reminding us that "Only YOU can prevent wildfires." But behind this legendary figure stands the USDA Forest Service—a vital organization dedicated to preserving the nation’s natural landscapes. At Wear Your Roots, we celebrate the deep connection between people and nature. From wildfire prevention to sustainable land management, the USDA Forest Service works tirelessly to protect the wild places we cherish. Learn more about their impact and how you can support their mission—starting with our Smokey Bear collection, a tribute to this legendary guardian of the forest.

It’s an exciting time for college football fans as the playoffs are here, and the energy is electric! At Wear Your Roots, we’re proud to celebrate the achievements of some incredible teams we partner with as they gear up for their big games. From bowl games to playoff rounds, these teams are making their mark, and we’re here to help you show your pride with exclusive licensed collections. Here’s a look at the teams in the spotlight and how you can gear up to cheer them on: Fresno State Bulldogs Playing in the Famous Idaho Potato Bowl on Dec. 23...

As the leaves begin to turn and the air gets a little crisper, we welcome one of the most beautiful seasons of the year—fall! The first day of fall brings with it the perfect opportunity to refresh your wardrobe with cozy layers that keep you warm and stylish all season long. At Wear Your Roots, we understand the importance of comfort without compromising on style, and we’ve got you covered with our collection of hoodies and long sleeve shirts that celebrate your state pride. Why We Love Fall There’s something magical about fall—the cool breeze, the changing colors, and the...