Blog — smokey bear

Since 1944, Smokey Bear has been the iconic protector of America's forests, reminding us that "Only YOU can prevent wildfires." But behind this legendary figure stands the USDA Forest Service—a vital organization dedicated to preserving the nation’s natural landscapes. At Wear Your Roots, we celebrate the deep connection between people and nature. From wildfire prevention to sustainable land management, the USDA Forest Service works tirelessly to protect the wild places we cherish. Learn more about their impact and how you can support their mission—starting with our Smokey Bear collection, a tribute to this legendary guardian of the forest.

Unleash Your Inner Forest Ranger with Wear Your Roots Clothing's Smokey Bear Collection Are you a nature lover looking to show your love for the great outdoors? Look no further than the Smokey Bear Collection from Wear Your Roots Clothing! This collection features designs inspired by the iconic Smokey Bear, as well as Woodsy Owl and the US Forest Service. With comfortable, high-quality materials and unique graphics, these pieces are perfect for anyone who wants to show their support for wildfire prevention and conservation efforts. But first, let's take a trip down memory lane and explore the history of Smokey Bear and Woodsy Owl. Did you...